· Simply Tech to deliver Rakuten Cloud-Native Platform, Rakuten Cloud-Native Orchestrator, and Rakuten Cloud-Native Storage solutions to local resellers and enterprises.
· Accelerates digital transformation across key industries—including healthcare, financial services, retail, and manufacturing.
· Address growing demand in the region for managing distributed, cloud-based AI workloads at scale, with localized operations and support.
TOKYO and CAMPINAS/SP, BRAZIL, July 1, 2025 – Rakuten Symphony, Inc. today announced a strategic partnership with Simply Tech LTDA, a leading technology company for automation and digital transformation, naming the company as a value-added distributor for Rakuten Cloud solutions and services across the South and Central America markets, with an initial focus on Brazil, Mexico and Colombia.
Under the agreement, Simply Tech will deliver Rakuten Cloud-Native Platform, Rakuten Cloud-Native Orchestrator, and Rakuten Cloud-Native Storage solutions to local resellers and enterprises. This collaboration aims to accelerate digital transformation across key industries—including healthcare, financial services, retail, and manufacturing—by making high-performance, cloud-native technology more accessible and affordable.
“While digital transformation is a global priority, many regions are underserved due to the high cost of cloud-native solutions from major vendors,” said Anirban Chakravartti, SVP of Global Enterprise Sales, Rakuten Cloud, Rakuten Symphony. “Together with Simply Tech, we’re bringing powerful, cost-effective cloud solutions to businesses in South and Central America—empowering them to modernize and compete on a global scale.”
The partnership will address growing demand in the region for managing distributed, cloud-based AI workloads at scale, with localized operations and support. Simply Tech will play a key role in helping organizations safely modernize their IT infrastructure, embrace edge computing, and deploy stateful applications across industries such as health care, finance, manufacturing, logistics, utilities, and more. The partnership fuels growth for local resellers while creating new high-tech career opportunities throughout the region for Simply Tech and its partners.
“Enterprises in South and Central America are eager to evolve, but many face barriers due to the high cost of current solutions,” said Sam Freitas, Head of Business Development at Simply Tech. “Our partnership with Rakuten Symphony unlocks access to next-generation cloud-native technologies for our reseller network and their customers—while also creating local job opportunities and building high-tech expertise in the region.”
The partnership with Rakuten Symphony and Simply Tech will commence with a series of customers and partners engagement events beginning July 2025, aimed at showcasing the power of Rakuten Cloud and supporting regional digital transformation initiatives.
Rakuten Symphony provides industry-leading cloud-native platform and Software Defined storage solutions designed for automation and AI. Rakuten Cloud-Native Platform provides these solutions susing an intuitive, declarative interface, with advanced automation, that reduces deployment complexity, timelines and human error, with high availability which ensures no single point of failure. Rakuten Cloud-Native Storage offers high-performance capabilities at scale for diverse applications including AI/ML, retail, IoT, and gaming. Rakuten Cloud-Native Storage stands out from competing solutions in delivering true application awareness without requiring extensive Kubernetes and storage expertise.
To learn more about Rakuten Cloud, visit https://cloud.rakuten.com/.
About Simply Tech
Simply Tech (https://simplytech.com.br/en) is a Brazil-based technology and innovation company from Itajaí/SC, with offices in Campinas/SP and Brasilia/DF, founded in 2023. Simply Tech was established focusing on IT Distribution, offering solutions that allow companies to be digital from end to end with products that enable automation of manual activities and transformation of entire operations.
About Rakuten Symphony
Rakuten Symphony is reimagining telecom, changing supply chain norms and disrupting outmoded thinking that threatens the industry’s pursuit of rapid innovation and growth. Based on proven modern infrastructure practices, its open interface platforms make it possible to launch and operate advanced services in a fraction of the time and cost of conventional approaches, with no compromise to network quality or security. Rakuten Symphony has operations in Japan, the United States, Singapore, India, South Korea, Europe and the Middle East Africa region.
For more information about Rakuten Symphony’s offerings, visit: https://symphony.rakuten.com
